A good survey tool will let you take your data out in common formats like CSV, Excel, and PowerPoint.
For example, if your first question is "Have you seen The Princess Bride?" you only want people who answer "Yes" to see the next question: "Who is your favorite character from The Princess Bride?" We also looked at services that allowed advanced scripting features, if you want to put your coding skills to use on making your survey just right.Ĭollecting data is useless without having a good way to learn from it, so we looked at how well survey platforms let you analyze and export data. Customizing questions also allows you to collect the exact type of information you're looking for, even when you're not looking for a binary yes-no or either-or answer.Ī solid online survey tool will allow you to build a survey that uses logic like branching, so that you can direct respondents to answer further questions based on their previous answers. We were also looking for apps that allow users to customize questions in ways that would make sense to their audience. The best survey tools will allow you to pick from a variety of question types-like multiple choice, short answer, or rating scales, for example. In order to get the answers you need, you have to ask the right questions.
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Here are the criteria we used when considering survey software for this list:
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For more details on our process, read the full rundown of how we select apps to feature on the Zapier blog. We're never paid for placement in our articles from any app or for links to any site-we value the trust readers put in us to offer authentic evaluations of the categories and apps we review. We spend dozens of hours researching and testing apps, using each app as it's intended to be used and evaluating it against the criteria we set for the category. SoGoSurvey for advanced or corporate surveysĪll of our best apps roundups are written by humans who've spent much of their careers using, testing, and writing about software. Surveybot for surveys in Facebook Messenger QuestionPro for advanced survey logic and scripting SurveyMonkey for creating surveys on a phone or tablet SurveyPlanet for visual question branching The result is a list of our top nine apps, based on which tasks they're best suited for. To help you figure out where to start, we tested dozens of online survey apps.
The good news is that whether you're doing product research, trying to improve your business, or finally settling the question of whether a hot dog is a sandwich, there's an ideal tool out there for you. Especially given the overlap with form builder apps, which often do similar-but not quite the same-things. There are so many survey tools out there, and it can be overwhelming figuring out which one does what.
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